cuVoyant | About Us

About Us

Born out of the Credit Union League System, cuVoyant is a strategic services and consulting firm dedicated to strengthening credit unions today while preparing them for what’s next. As the financial landscape grows more complex, credit unions need more than support—they need clarity, foresight, and trusted guidance grounded in the cooperative system.

cuVoyant delivers a comprehensive suite of services spanning compliance solutions, advisory and strategic consulting, executive search, and operational support. Our work includes audits, risk assessments, and policy reviews; team development, marketing strategy and brand development, and strategic planning; leadership recruitment; and other mission-critical operational needs—all designed specifically for credit unions.

We work with credit unions of all sizes, with a particular focus on helping mid-to-small credit unions remain strong, relevant, and sustainable. As true believers in the credit union mission, cuVoyant honors legacy while helping bring credit unions into a new age—so credit unions can continue to serve their communities and reach the next generation with confidence.

cuVoyant helps credit unions see clearly, act decisively, and achieve what matters.

Our Leadership Team

Christopher Whalen, MBA

Vice President of Marketing and Strategic Solutions

Chris brings nearly 15 years of experience serving credit unions as an award-winning marketer and innovator. An AI enthusiast and constant learner, he challenges the status quo to help credit unions evolve, connect with new audiences, and embrace what’s next.

Bruce Adams

President and CEO

Bruce brings a legal and regulatory background shaped by his experience in state government. He leads the cuVoyant team with a focus on delivering excellence and driving positive change across the credit union industry.

Judy Britt Cavanaugh

Vice President of Compliance

Judy brings nearly 15 years of experience helping credit unions navigate the complex compliance landscape. She leads cuVoyant’s compliance team, providing expert guidance and practical solutions to support strong, well-managed credit unions.

Certifications: PA, CAMS, CUCO, CBSAP, CUERME

Dave Hinchey

Vice President of Community and Social Impact

Dave brings nearly 15 years of experience working with credit unions and a high-energy, engaging approach to team development. He helps credit union teams perform at their best through experiential exercises and practical behavioral insights.

Certifications: CUDE, CCUFC, Certified Experiential Facilitator

Melissa Robinson

Chief Operating Officer

Melissa is a former credit union CEO with deep operational experience across lending, accounting, deposit operations, and more. She supports credit unions through operational challenges, including stabilizing organizations and helping them regain momentum following a crisis or loss of key talent.

Certifications: CUDE, CU Facilitator, HR Compliance